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Birla spurs spending after 'surprise' India revival

Aditya Birla Group reviving investments, betting India’s economy will soon bounce back

Birla spurs spending after surprise India revival
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- Kumar Mangalam Birla, Chairman, Aditya Birla Group

Kumar Mangalam Birla's $46-billion metals-to-telecommunications conglomerate is reviving investments, betting India's economy will soon bounce back from a recession induced by the pandemic.

As the vaccines roll out, and governments and central banks provide stimulus, India will be among economies to rise above pre-pandemic levels, the billionaire said in a Bloomberg Television interview. His Aditya Birla Group has already unveiled plans to plow in about $2.4 billion across businesses in the past few weeks, months after putting on hold some of its expansion programs on account of the Covid-related lockdowns.

"Economists were throwing many letters at us - V, W, X - all sorts of things to describe the possible economic recovery. For us, it's pretty much been a V," said Birla, the Chairman of the group. "It's been a very sharp recovery, a very huge surprise for all of us."

Birla's expectations for a rebound echo those of the Reserve Bank of India, as some of the nation's key indicators, including manufacturing, demand for loans and consumer purchases, showed signs of strengthening. The $2.9 trillion economy is set to shrink 7.7 per cent in the year through March, its first full-year contraction in more than four decades, according to government estimates.

The International Monetary Fund forecast an almost 12 per cent gain in gross domestic product for Asia's third-largest economy in 2021, albeit on a low base owing to the pandemic. Barring a second wave, the 'worst is behind us' with India kicking off a vaccination drive against Covid-19, the Reserve Bank of India said in its January bulletin.

Grasim Industries Ltd., Birla's flagship firm, said last week that it was entering the paints business and plans to invest Rs 5,000 crore ($685 million) over three years. UltraTech Cement Ltd. said in December that it will spend Rs 5,477 crore to increase capacity by 12.8 million tonnes annually while the group's metals unit, Hindalco Industries Ltd. will spend Rs 7,000 crore to double its aluminum downstream capacity over the next few years.

Just in June last year, Hindalco said it was slowing down its expansion plans, while Novelis Inc., Hindalco's US-based aluminum unit, also delayed the ramp up of new finishing facilities in Guthrie, US and Changzhou, China, until the second half of the fiscal year to align with demand.

'Fizz Is Back'

The group, with roots dating back to 1857, has seen strong growth in its financial services, fashion retail, cement and metals businesses, according to Birla. "We are looking to grow very large in these companies," he said, adding that he was open to growing them organically or through acquisitions. "For Aditya Birla Group, the fizz is back."

The traction in other businesses is helping offset challenges in reviving Vodafone Idea Ltd. -- an indebted wireless carrier Birla jointly owns with U.K.'s Vodafone Group Plc. The local operator has reported nine straight quarters of losses amid intense price competition and faces $8 billion in government dues and has been losing subscribers to rivals.

The Aditya Birla Group employs more than 120,000 employees across 36 countries and earns over 50 per cent of its revenues from overseas, according to its website.

"The recovery will be a little patchy," Birla said. China could race ahead to surpass European Union this year, while the US, Japan and some countries in Europe are unlikely to bounce back to pre-pandemic levels this year, he said. (Bloomberg)

Economists were throwing many letters at us - V, W, X - all sorts of things to describe the possible economic recovery. For us, it's pretty much been a V. It's been a very sharp recovery, a very huge surprise for all of us, - Kumar Mangalam Birla, Chairman, Aditya Birla Group

Haslinda Amin, PR Sanjai

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