vivo launches Diwali campaign

vivo global smartphone brand has lunched Diwali campaign film #JoyOfHomecoming, created in collaboration with FCB India.

This year’s film shines a light on the spirit of festive preparations—those intimate, everyday rituals that transform anticipation into joy and houses into homes.

By celebrating these in-between moments, the campaign reminds us that Diwali’s true magic lies not only in the festival itself, but in the bonds and memories woven along the way.