Samsung Galaxy Phones May Block Annoying App Ads Automatically Soon

The new feature is said to be targeted towards apps that send too many promotional notifications. Early leaks from internal builds show a setting called "Block apps with excessive ads" which is all about decluttering the notification area.

Verily this new tool of Samsung has identified the reason behind people's complaints that their alerts from messaging and banking apps get drowned in the noise of notifications from shopping apps, games, or rarely used services. The company seems to be already monitoring the apps' behavior and decides to limit their notifications only to the extent they have exceeded a certain threshold.

Tipster Tarun Vats shared leaks that revealed the feature will include two operating modes. The basic one automatically takes action on the apps already recognized for frequently sending ad-type alerts. The intelligent one conducts analysis on the device itself to identify whether the alerts are of promotional nature or not, thus keeping the personal information within the phone.

After an application is reported, it can be put into deep sleep, and this is a feature that is presently meant for the seldom used apps. Deep sleep stops the app from operating in the background and sending notifications at will. It is intended to be a more humane way of dealing with notification spam when one does not have to manually set up each app's notification settings.

Professionals say that the feature will work best with non-time-sensitive apps like deal alerts, game launchers, or theme services. However, the essential ones such as banking, ride-hailing, or food delivery will still need manual notification management so that the users do not miss critical alerts at any time.

One UI 8.5 is to be an iteration of Android 16 and will presumably be made available first to the Galaxy S26 family and then gradually to other premium and high-tier devices. The feature is still being worked on, so its final implementation, which will include the naming, location, and functionality, may be different from what it is now by the time it is made public.

Along with multiple functions that the One UI currently has, also, users are given the chance to silence or modify notifications per app, but the majority of users do not bother with these steps and simply put up with the mess. The direction of Samsung’s thinking indicates a transition towards the management of notifications at the system level; thus, the most intrusive notifications will be suppressed automatically while the important ones will be left.

The new tool's efficacy is going to be put to the test once the beta users are given access. If the filtering is too strict, then important messages will be blocked; on the other hand, if the filtering is too lenient, then spam will not be reduced. It looks like Samsung is trying to find a solution where the users are not disturbed by the apps sending notifications but at the same time do not miss out on receiving the important notifications.

Screenshots that have been leaked point to the possibility that Samsung is acknowledging the concerns of Galaxy users who are still troubled by notification spam and the forthcoming One UI 8.5 could provide a breakthrough in the form of a true systemic solution addressing this issue which has been around for years.