OnePlus 13T Shatters Sales Records in China: ₹2,300 Crore in Just 10 Minutes

The OnePlus 13T has taken the Chinese smartphone market by storm. Launched on April 30, 2025, the phone raked in over ₹2,300 crore in sales within the first 10 minutes of its initial flash sale. The unprecedented demand surprised even the company, cementing the 13T as one of the fastest-selling smartphones in its segment.

Record-Breaking Debut

OnePlus China President Louis Li shared on social media that the company surpassed ¥200 million (~₹2,300 crore) in revenue within 10 minutes of the phone going on sale. Remarkably, the entire day’s sales target was achieved in just two hours.

Li further stated that the OnePlus 13T is now the top-selling smartphone in the ¥3,000–¥4,000 price segment (~₹34,000–₹46,000) in recent years in China.

Aggressive Pricing Strategy

OnePlus aimed to dominate the mid-premium market with competitive pricing. Thanks to government subsidies, the base variant was available at just ¥2,899 (₹33,000), nearly ¥800 (₹9,100) cheaper than its compact flagship rivals.

OnePlus 13T Pricing in China:

Variant Price (Yuan) Approx. Price (INR)

12GB + 256GB ¥3,399 ₹39,600

12GB + 512GB ¥3,799 ₹44,200

16GB + 256GB ¥3,599 ₹41,900

16GB + 512GB ¥3,999 ₹46,600

16GB + 1TB ¥4,499 ₹52,400

The combination of flagship features at lower prices has made the 13T highly appealing to value-focused buyers.

OnePlus 13T Specs: Compact Yet Powerful

The 13T offers premium performance in a compact form factor, appealing to both power users and everyday consumers.

Display:

6.32-inch flat OLED

1.5K resolution, 120Hz refresh rate

Peak brightness: 4,500 nits; 3840Hz PWM dimming for eye comfort

Performance:

Snapdragon 8 Elite chipset

LPDDR5X RAM + UFS 4.0 storage

6,260 mAh battery with 80W fast charging

ColorOS 15 based on Android 15

Camera System:

50MP Sony IMX906 primary (with OIS)

50MP telephoto lens (2x optical zoom, OIS)

16MP front-facing camera

Features: Night mode, AI enhancements, Pro video mode

Other Features:

New pressable hardware button

Dual stereo speakers

Advanced vapor cooling for gaming

5G dual SIM support

Market Buzz: Why It's a Game-Changer

The 13T offers flagship-level performance under ₹40,000, putting it ahead of competitors in the same range. Its display, build quality, and battery life make it a compelling option for users looking for premium features at a reasonable cost.

Competitive Advantages:

Flagship-grade chipset and AMOLED display

Long-lasting battery with rapid charging

Premium design and user experience

Outpaces competitors like Xiaomi, Realme, and even Apple in value flagships

🇮🇳 India Launch: OnePlus 13s Coming Soon

With the 13T’s success in China, OnePlus has started teasing the OnePlus 13s for India — expected to be a localized version of the 13T.

Expected Specifications:

Same 6.32-inch OLED display

Snapdragon 8 Elite chipset

Camera and battery setup identical to the 13T

Expected color options: Black Velvet, Pink Satin

Anticipated price range: ₹38,000 to ₹45,000

Launch Timeline:

Pre-bookings may begin mid-May 2025

Official launch expected in early June

Offers: Bank cashback, exchange bonuses, Red Cable Club perks

The Bigger Picture: OnePlus’s Comeback

After facing increasing pressure from rivals, OnePlus appears to be reclaiming its position in the market. The 13T marks a strong return to form, offering high-end specs at a price that disrupts the flagship-killer segment.

What’s Next from OnePlus?

OnePlus 13 Pro and 13 Ultra expected in Q3 2025

AI-based features to roll out via OTA updates

Launches of OnePlus Pad 2 and Buds 4 Pro anticipated later this year

With its explosive sales performance and robust feature set, the OnePlus 13T has set a new benchmark for what a value flagship should deliver.