iPhone 17 Pro Max Unveiled: 48MP Camera, 6.9-inch OLED & A19 Pro Chip

Apple has officially launched its latest lineup of smartphones under the iPhone 17 series at the company’s high-profile “Awe-dropping” event. The collection includes four models: the standard iPhone 17, iPhone 17 Air, iPhone 17 Pro, and the flagship iPhone 17 Pro Max, all boasting enhancements in display, processor, and camera technology.

Among these, the iPhone 17 Pro Max stands out as the most advanced model, showcasing the series’ biggest technical upgrades. Apple has focused on improved performance, display clarity, and photography capabilities in this top-tier device.

The iPhone 17 Pro Max features a 6.9-inch LTPO OLED panel capable of reaching 2,500 nits of peak brightness, making outdoor visibility significantly improved. The device supports a 120Hz ProMotion refresh rate, and the Dynamic Island interface continues to be a central design feature. Apple has also introduced the new Ceramic Shield Plus, increasing the phone’s drop resistance. HDR10 and Dolby Vision compatibility further enhance media playback quality.

Apple has revamped the camera system with a triple-lens arrangement. This includes a 48MP primary sensor, a 48MP ultra-wide lens, and a new 48MP periscope telephoto lens offering up to 6x optical zoom. Pixel binning technology improves low-light photography, while AI-powered features enhance image processing. The front camera remains 18MP but now supports superior low-light selfies and portrait modes. Video recording capabilities include 4K at 60fps, ProRes capture, and enhanced stabilisation for smoother footage.

The iPhone 17 Pro Max is powered by Apple’s new A19 Pro chip, built using a 3nm process. The chip houses a 6-core CPU and a 10-core GPU, optimised for AI-driven tasks, gaming, and multitasking. It also features a dedicated neural engine supporting on-device AI functions such as live translations, smart replies, and improved Siri performance. Battery life has increased by 15% due to efficiency improvements, while thermal management enhancements prevent overheating during intensive use. Buyers can choose between 8GB and 12GB RAM options, ensuring the device handles demanding applications seamlessly.

The iPhone 17 Pro Max is priced at Rs. 1,05,800 in the US, Rs. 1,22,500 in Dubai, Rs. 1,31,900 in the UK, and Rs. 1,25,400 in Vietnam. Apple has confirmed that all models will be available for purchase in India and other international markets soon.