DrinkPrime unveils AI based water purifier

Hyderabad DrinkPrime, a Bengaluru-based, startup company has come out with an innovative water purifier which helps in providing clean, safe and healthy drinking water to its customers across the country.

It is a customised water purifier based on input water quality, which is Internet of Things (IoT) -enabled and is in sync with the customer's mobile app allowing them to monitor water purifier health at all times. The company was founded by Vijender Reddy Muthyala, Co-founder & CEO and Manas Ranjan Hota, Co-founder & COO.

The product is currently active in 7 cities across India, including Bengaluru, Hyderabad, Delhi, Faridabad, Ghaziabad, Gurgaon and Noida. The company intends to significantly grow in the next few months, aiming to expand to 16 new cities in the next 36 months.

A data-driven model, it blends a water purifier subscription service along with sensors to track a household's water input and consumption in real-time. The customised four-stage filtration process gives access to clean drinking water based on input water quality while being charged based on the chosen subscription plan.

Vijender Reddy said, "Since its inception, the company has constantly focused on its mission to improve access to clean, safe and healthy drinking water to all. Our water purifier is in sync with the mobile app which provide insights on monitoring water purifier health in real-time and tracks water consumption."

Manas Ranjan said, "More than 50 per cent of India's population doesn't have access to clean, safe and healthy drinking water and DrinkPrime is focussed on solving this problem. Our approach has been validated by more than 1 lakh users and their incredible loyalty has allowed us to grow rapidly."