Apple Fall Event Set for September 9: iPhones, Watches & AI-Driven Products Expected
Apple's fall event is scheduled for September 9 at its Cupertino headquarters. Expect launches of new iPhones, Apple Watches, iPad Pros, and Vision Pro updates, with a focus on AI enhancements and possible reveal of the iPhone Air.
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Apple has scheduled its annual fall event for September 9 at Steve Jobs Theater in Cupertino, California, as confirmed by a media invite issued this week. The company is widely expected to unveil its upcoming lineup, including new iPhones, Apple Watches, upgraded iPad Pros, and a faster version of the Vision Pro headset—showcasing its deepening integration of AI across hardware.
Reports also hint at a sleek new iPhone Air model—mirroring the naming tradition of the iPad Air and MacBook Air. Apple’s strategic investments of $600 billion in U.S. operations may also feature, reflecting its efforts to ease geopolitical pressures and reinforce its manufacturing footprint stateside.
