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Celebration time for advertisers as SFV platforms come of age
With YouTube and Meta currently dominating the video advertising space, brands are increasingly looking at roping in UGC influencers (user generated...
How regional OTT platforms are revolutionizing entertainment ind
Millennials and Gen Z, the digital-savvy generations, are embracing these platforms, which offer a diverse range of content celebrating regional...
Indians spend Rs 200-400 for OTT and less than Rs 100 a month on...
The report examines the consumption and engagement patterns of Indians across three digital entertainment avenues: Social Media, OTT and Online
Panchayat Season 3: The OTT Comic Brilliance Returns with Exciting...
The desi comedy web series, Panchayat, has won the hearts of viewers and earned a remarkable 8.9 stars out of 10 on IMDb. Produced by The Viral Fever...
On OTT and big screen, 5 expressions of women empowerment
Here is list of five extraordinary films that celebrate the shades of women empowerment and leave a lasting impression on the audience
Sobhita Dhulipala's Sensational Performance in The Night Manager Part...
Actress Sobhita Dhulipala is generating a buzz on social media due to her bold scenes in the recently released web series, The Night Manager Part 2....
Can Jio Cinema become a dominant OTT player?
Jio Cinema, or be it Jio mobiles, they specialise in the art of snaring the consumer
Mukesh Ambani expands his film and TV offerings
The streaming service from billionaire Mukesh Ambani will offer more than 100 films and TV series, building on the popularity of its cricket...