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How Pakistani cricket thriving on Indians' money

A betting website sky247.net registered in Curacao, a Dutch West Indies island making fist of India’s lax laws has sponsored Rs2,640 cr Pakistan Super League largely through Indians’ money

How Pakistani cricket thriving on Indians’ money
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How Pakistani cricket thriving on Indians’ money 

Sure, sky247.net is not alone. There are hundreds of online betting websites. Why, we even have gaming website sponsoring our biggest cricket event, the IPL. All our megastars we watch every evening dance to the tune of ads these companies come up with in between the overs

Cricket remains a binding force for us Indians. You call it religion; term it an unending affair; across caste, religion, age, gender: Tens of millions of hearts swell with pride when the tricolour sways with the wind to the tune of our national anthem.

It is true that cricket in India lost much of its sheen in the 90s when the match-fixing saga broke and a few of our heroes - Mohammad Azharuddin, Ajay Jadeja, Manoj Prabhakar - faced the wrong end of the law. Gloom had overtaken us. But with time, love for the game was restored; stadiums began filling up again and our heroes kept coming from the assembly line which is in abundance in our large country.

And then the IPL happened. Franchises threw their hats in the ring. Auction was now the byword. Cricketers were up for sale. Money flowed as if there was no bottom. It was always unlikely that bookies and punters would fall behind the curve on this gold rush.

Internet these days makes nonsense of existing laws. The betting world is quick to seize advantage. They were up on the take that India doesn't have an online betting law in place. Instead of worrying about police swooping down on your den and catching you in the act, with multiple phone lines, mobiles, cashes caught, a spectacle made in next day's newspapers, the bookies and punters now had the comfort of anonymity on internet.

In 2019, the Delhi High Court, in a judgement, asked the Centre if they were able to make a distinction between game of skills (gaming industry) and game of chance (betting industry). The MeITY, our ministry of electronics and information technology, tamely replied in its affidavit that it's not feasible to curb an online operation if it is hosted from outside.

Bingo. In that year itself, a betting website sky247.net registered itself in Curacao, a Dutch West Indies island. It began seeking out Indian punters. If you do the X-ray of this website on internet, you would find that 70 per cent of its customers/visitors are Indians. Now, let's see how meteoric has been the "kill" made by this website in little over two years.

Well, hold your heart and curse under the breath: sky247.net last year sponsored the Pakistan Super League (PSL). Yes, the very league which is the financial base of Pakistan's cricket. The PSL which has a brand value of $330 millions or Rs2,640 crore was sponsored by sky247.net largely through the money of Indians.

If only it was that. You visit the website sky247.net and on its home page is a list of series it has sponsored in the last two years. There are one-day series between Pakistan and South Africa; Lanka Premier League; series between Ireland and UAE and a plethora of T10 or T20 tournaments across the globe. And lo and behold, they have been kind enough to sponsor one of our events: last year's India series to Sri Lanka was sponsored by none other than sky247.net!

You scan the internet and you would come across multiple news items in reputed publications that sky247.net is also sponsoring this year's IIFA Awards - yes the Bollywood biggie - in Abu Dhabi this month. This is an event which was already worth over Rs 100 crores in 2013. Almost 10 years down the line, it must be worth many times over today.

So the very Pakistan, and its ISI, which we hold accountable for many of nation's ills, is being nursed by our own money through a lacuna which exists in our prevention laws.

Sure, sky247.net is not alone. There are hundreds of online betting websites. Why, we even have gaming website sponsoring our biggest cricket event, the IPL. All our megastars we watch every evening dance to the tune of ads these companies come up with in between the overs.

Think about it: These days when the nation mourns the death of an innocent Kashmiri Pandit (Rahul Bhat) at the hands of terrorists; we are dismayed that Punjab Police intelligence headquarters were attacked by a grenade launcher; that CBI is in the thick of exposing match-fixing scandal in IPL which go back to Karachi; when we curse the enemy nation endlessly, it's they across the border who are having the last laugh at our expense.

In my humble opinion, the biggest threat to India today is the assault on its integrity. The threat of a Balkanized India has never been greater than in present times. The communal divide has never been bigger since it was at the time of the Partition. There are forces which are pulling India in all directions and nobody seems to be in complete control.

But that shouldn't slacken us to the threat from those who slip below the radar. This website and its operations as I have mentioned is one which has made a fist of India's lax laws. So much of our money is generated and so much of its flows across the border. It's time we turned off the tap.

(The author is Delhi-based senior journalist and writer. He is author of Gandhi's Delhi which has brought to the forth many hidden facts about Mahatma Gandhi)

Vivek Shukla
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