Tata Tea Chakra Gold, a tea brand from the house of Tata Consumer Products said it concluded ‘Suvarna Avakasham,’ a 90-day contest held across Telangana, Andhra Pradesh, and Karnataka, in the presence of its brand ambassador Rashmika Mandanna. Consumers engaged in the contest by purchasing an offer pack of Tata Tea Chakra Gold and sharing the unique code found in the pack by giving a missed call or scanning the QR code. At the culmination of the contest, 25 winners met the actor. Apart from the meet and greet session with Rashmika, Tata Tea Chakra Gold also presented 500 winners with gold coins.
Puneet Das, president, Packaged Beverages, India-South Asia, Tata Consumer Products, said: “Tata Tea Chakra Gold continuously delights consumers by addressing their evolving needs through innovation. We are thrilled to have Rashmika Mandanna join us today. Collaborating with the actor for the Suvarna Avakasham initiative amplified our brand’s connection with the consumers. We believe this association will further deepen our connection with consumers.”
Rashmika Mandanna, Brand Ambassador for Tata Tea Chakra Gold, sharing her experience about the collaboration, said: “I am a big tea fan. I feel my day hasn’t started till I enjoy my cup of Tata Tea Chakra Gold, and it doesn’t get better than sharing a cup with my fans. Much like the winners of the contest, I believe that authenticity, hard work, and the pursuit of excellence paves the path to success. Meeting my fans today has been a delight.”
