Retail trading activity hits record high amid surge in Demat accounts

Retail participation in India’s equity markets has reached a new high, driven by a sharp rise in Demat account openings, strong IPO subscriptions and increasing intraday trading volumes. Market data indicates a structural shift in investor behaviour, with individuals playing a larger role across segments.

Improved digital access, simplified KYC processes and seamless onboarding have lowered entry barriers. Investors can now open and operate trading accounts through fully digital platforms, broadening participation beyond metropolitan centres and strengthening overall market liquidity.

Intraday trading has emerged as a key growth driver, with retail traders actively tracking short-term price movements within a single session. Access to advanced charting tools, real-time order books and analytics platforms has enabled traders to analyse volatility, technical indicators and price patterns more efficiently.

However, market experts caution that disciplined risk management remains crucial given rapid price swings.

Meanwhile, robust IPO activity has further strengthened retail engagement. Simplified application processes, including UPI-based approvals and real-time subscription tracking, have made primary market participation more accessible. Growing interest in new listings reflects rising retail confidence in equity ownership and corporate growth opportunities.

Together, these trends signal a broad-based transformation in how individuals engage with India’s financial markets.