Airtel Unveils Rs 189 Prepaid Plan with Unlimited Calls, 1 GB Data & 300 SMS
Bharti Airtel launches a new Rs 189 prepaid plan offering unlimited voice calls, 1 GB data, and 300 SMS with 21- day validity—ideal for budget users and light data consumers
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Airtel’s Rs 189 prepaid plan offers a budget-friendly option with unlimited calling, minimal data, and SMS for 21 days—perfect for light users and those needing short-term connectivity. It enhances Airtel’s value offerings in the sub‑200 category.
Price & Validity: Rs 189 for 21 days
Unlimited voice calls: Across all networks
Data: 1 GB total for the validity period
SMS: 300 messages for local and national use
Airtel quietly launched this plan on its website and app to cater to cost-conscious and occasional users, such as secondary SIM holders or those needing to maintain number connectivity on a budget.
Target Audience & Strategy
Aimed at light users—students, seniors, rural residents—the ₹189 plan offers essential calling, texting, and limited data. It helps Airtel retain subscribers in the low‑end segment and compete with rivals like Jio.
For slightly heavier needs, Airtel suggests users consider its Rs199 plan with 28-day validity, available for just 10 more.
Add-ons & Comparisons
Users requiring more than 1 GB can top up data with add-on packs.
While not suited for heavy streaming or browsing, the plan keeps mobile numbers active affordably.
It complements Airtel’s broader prepaid portfolio, which includes entertainment‑rich plans at higher price points.
