Google Pixel 10 Launch: Sundar Pichai Teases More AI Products Coming This Fall

Google CEO Sundar Pichai signaled an aggressive product roadmap following the launch of the Pixel 10 smartphone series, promising additional AI-powered releases later this year.

Calling the period a “summer of shipping,” Pichai emphasized Google’s rapid pace of innovation, integrating artificial intelligence across its entire hardware and software ecosystem. “We’re not slowing down now — more to come for fall,” Pichai said in a post.

Rick Osterloh, Google’s senior vice president of Devices & Services, echoed the sentiment, tweeting: “Wow, now that was a #MadebyGoogle show! … AI can transform computing for everyone, and today you can see it across our new Pixel devices.”

Tensor G5 at the heart of Pixel 10

Google spotlighted its Tensor G5 chip, describing it as the “biggest upgrade” in the line’s history. Built on a cutting-edge 3-nanometer process from TSMC, the G5 promises major gains in speed, power efficiency, and AI capability.

The chip powers Gemini Nano, Google’s latest on-device AI model, enabling features such as:

Magic Cue: Surfaces relevant information and actions across apps in real time.

Voice Translate: Converts a caller’s speech instantly while preserving tone and intonation.

Call Notes: Summarizes conversations privately and suggests follow-up actions.

Google says these upgrades make the Pixel 10, Pixel 10 Pro, and Pixel 10 Pro XL its “most personalized and proactive” phones to date.

A broader AI strategy

The Pixel 10 launch reinforces Google’s push to bring AI directly to users’ hands rather than relying solely on cloud processing. By emphasizing on-device intelligence, the company is positioning its hardware to compete more aggressively with Apple and Samsung in both performance and privacy.

With the Tensor G5 at its core and Pichai promising an active fall product lineup, Google is signaling that this year’s hardware cycle is far from over.