Mercedes-Benz India clocks 37% sales growth
Hyderabad: Luxury carmaker Mercedes-Benz India continued its strong sales momentum with sales of 16,497 units during 2022-23, representing an upswing of 37 per cent from 12,071 units a year ago. It sold 4697 units during January-March 2023, growing by 17 per cent YoY.
The highlight of January-March 2023 sales was the outstanding growth of the TEV portfolio at 107 per cent, comprising the GLS, S-Class, EQS, AMG, S-Class Maybach and GLS Maybach. The core sedan portfolio comprising the C-Class and E-Class LWB grew by a strong 27 per cent, comprising 30 per cent of the company’s March quarter volumes.
In continuation to its 2023 motto, ‘DESIRE for the Extraordinaire’, the luxury carmaker launched the highly desirable and emotive Mercedes-AMG GT 63 S E Performance, the first performance hybrid and the most powerful production vehicle ever made by Mercedes-AMG. The new Mercedes-AMG GT 63 S E Performance highlighted Mercedes-Benz’s expertise in consistent technology transfer from motorsport to production cars along with constant innovation. “With the launch of the AMG GT 63 E Performance, we continue to offer our discerning customers the most desirable top-end vehicles from our global portfolio. This exquisite performance machine is entirely developed by our engineers in Affalterbach, offering a fascinating level of driving dynamics, rightly bearing AMG’s F1-inspired new technology label, E PERFORMANCE,” said Santosh Iyer, Managing Director & CEO, Mercedes-Benz India.
With this vehicle, we are embracing new target groups for AMG. The E Performance will transition the performance DNA of AMG into an electrified future, firmly establishing Mercedes-AMG as the ‘performance brand of the future’ for these customers, he added.