Hyd’s Continental Greenbird gets award

Hyderabad: CCL Products (India) Limited, that ventured into the frozen foods category with plant-based meat brand ‘Continental Greenbird’ in 2022, received the ‘Emerging Plant-Based Food Company’ award by Plant Based Foods Industry Association (PBFIA.)

The award was presented during the second Plant-Based Foods Summit held in Delhi. Professionals, business leaders, and notable dignitaries were present at the event. Continental Greenbird during the second edition of PBFIA showcased the latest trends and innovations in the plant-based food industry. At the brand’s booth a live cooking demonstration by renowned Chef Devendra, the Head Chef at Le Meridian, was held. Maneka Gandhi, member of the Lok Sabha also visited the booth and sampled the products.

Praveen Jaipuriar, CEO, CCL Products (India) Limited said, “We are excited about the tremendous growth potential in this category driven by changing lifestyles. This recognition reaffirms our commitment to meet the evolving needs of consumers who prioritise their health.”