BEE Urges SDAs to Promote Behavior-Based Energy Saving Practices
The Bureau of Energy Efficiency (BEE) has urged State Designated Agencies (SDAs) to promote behavior-based energy-saving practices to enhance sustainable energy use across India.
BEE Urges SDAs to Promote Behavior-Based Energy Saving Practices

Bureau of Energy Efficiency (BEE) under the Ministry of Power, on Sunday expressed satisfaction over the active participation of all State Designated Agencies (SDAs)—particularly the proactive Southern SDAs with a special mention of Andhra Pradesh State Energy Conservation Mission (APSECM) for creating awareness on energy efficiency during the World Environment Day celebrations.
BEE has urged the SDAs to sustain the momentum by intensifying efforts to promote Behavior-Based Energy Saving Practices (2BESP), which are crucial in combating climate change and reducing electricity consumption. According to recent estimates, 2BESP initiatives can potentially save up to 22.5 billion kWh of energy annually.
BEE in a statement emphasised the need for targeted awareness and implementation campaigns at the State level. During an interactive session on the impact of 5-Star Rated Appliances, senior BEE officials—including Deputy Director General Dr. Asok Kumar, Secretary Milind Deore, and Directors Abhishek Sharma and Karman Sheik highlighted the importance of adopting high-efficiency appliances such as ACs, refrigerators, and ceiling fans to significantly reduce both electricity usage and consumer bills.
The officials also encouraged SDAs to collaborate with Residential Welfare Associations (RWAs) and Group Housing Societies to spread awareness about maintaining ACs temperatures at 24°C or higher, in line with the Government of India’s national energy efficiency campaign for both commercial and residential buildings.
India’s building sector currently accounts for 35–40% of the country’s total energy consumption. Against this backdrop, BEE reiterated that urgent adoption of energy efficiency measures by SDAs is critical to reducing energy demand, lowering costs, and safeguarding the environment.