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Continental Tires Strengthens Commitment to India’s Passenger Vehicle Segment

Continental Tires strengthens its commitment to India’s passenger vehicle segment with expanded product offerings, advanced technology, and localized manufacturing to boost market presence.

Continental Tires Strengthens Commitment to India’s Passenger Vehicle Segment

Continental Tires Strengthens Commitment to India’s Passenger Vehicle Segment
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12 Jun 2025 2:28 PM IST

The Asia-Pacific commercial tire market is a significant and growing sector, driven by increasing urbanization, industrialization, and the expansion of e-commerce and logistics. The market is experiencing robust growth, with China, India, and other countries in the region driving demand. Key factors contributing to this growth include rising vehicle production, growing demand for replacement tires, declining rubber prices, and increased production in the region.

India remains a strategic growth market in the Asia Pacific region for Continental Tires is planning an expansion of local Ultra High-Performance (UHP) and premium product offering investment of approximately INR ~100 Crores (EUR 10.5 Million) into the Modipuram plant.

The Asia Pacific tire market size was valued at USD 1.32 billion in 2024. Looking forward, the publisher estimates the market to reach USD 1.81 billion by 2033, exhibiting a CAGR of 3.45% from 2025-2033.

Continental, one of the world’s leading premium tyre manufacturers, has just announced a strategic investment to further strengthen its presence in India’s Passenger car and Light Truck (PLT) tyre segment. As part of its “in the market, for the market” approach, Continental plans to invest approximately INR ~100 crore (EUR 10.5 million) to enhance manufacturing capabilities in India and to expand its Passenger car and Light Truck Tyre product portfolio.

This expansion underscores Continental’s focus on producing tyres that are specially engineered for Indian consumer demands, with a strong emphasis on product performance and premium quality standards. With these initiatives, Continental Tires reaffirms its dedication to India’s mobility future, combining innovation, local manufacturing, and customer-centric solutions to drive sustainable growth.

“With our “in the market, for the market” approach, we’re aligning our portfolio to reflect the evolving lifestyle needs of Indian drivers, from daily commutes and long-distance travel to changing expectations around comfort, safety, and convenience," said Samir Gupta, Managing Director of Continental Tires India.

Enhanced Product Offerings aligned with Market Trends

India is undergoing rapid infrastructure development, and consumer behavior is evolving just as quickly, especially with the surge in popularity of UVs, now one of the fastest-growing segments. Reflecting the same, the Indian passenger vehicle and UV market has experienced a significant shift in recent years in terms of consumer preference.

Continental Tires, with an increased focus on the PLT tire segment, sees strong growth potential in larger-inch and Ultra Ultra High Performance (UUHP) tires designed for SUVs, 4x4s, and sporty vehicles, aligning seamlessly with current market trends.

Continental will also expand its all-terrain product portfolio with the introduction of the CrossContact AT2 this year.

Committed to sustainable and long-term business growth, Continental aims to further strengthen its market position in India as the trusted premium tyre partner. The company is present with sales and distribution activities headquartered in Faridabad (Haryana), manufacturing operations for passenger and light truck tyres in Modipuram Meerut, Uttar Pradesh, and has a network of over 200 brand stores across India, and has recently opened an IT Hub in Bengaluru.

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