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Oben electric features on Zee Tv’s IdeaBaaz success story

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Oben electric features on Zee Tv’s IdeaBaaz success story
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10 Jan 2026 10:19 AM IST

Hyderabad: Oben Electric, electric motorcycle manufacturer, has been featured as the very first success story on IdeaBaaz, Zee TV’s startup reality show. The recognition celebrates a homegrown, R&D-driven company that has transformed a bold vision into a pan-India business in one of the world’s most complex and capital-intensive sectors, the automotive industry.

Behind these achievements is a human story of perseverance and grit. What started in a small garage with big ideas and a shared dream has grown into India’s fastest-growing electric motorcycle company. The women led founding team - Madhumita Agrawal, Founder & CEO; Dinkar Agrawal, Founder, CTO & COO and Sagar Thakkar, Co-founder & CPO, leveraged prior entrepreneurial experience and deep knowledge of EV & R&D to build the company from the ground up. They navigated technical complexity, developed robust supply chains, and scaled manufacturing, all while staying true to their vision of creating a high-quality, Made-in-India electric motorcycle brand for the world. Their insights into tackling technical complexity and achieving operational excellence provide a blueprint for building a high-growth company from scratch.

The episode spotlights Oben Electric’s pioneering integration of LFP battery technology in electric two-wheelers, delivering safer, longer lasting and more reliable urban mobility.

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