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Squid Game Season 3 Breaks Netflix Records with 60.1 Million Views in Three Days

Squid Game Season 3 breaks Netflix records with 60.1 million views in 3 days, becoming the biggest non-English series debut on the platform.

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Squid Game Season 3 Breaks Netflix Records with 60.1 Million Views in Three Days
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2 July 2025 11:56 AM IST

With 60.1 million views in the first three days of its release, Netflix's "Squid Game" Season 3 has broken previous records. This outstanding accomplishment breaks the previous record set by Season 2, which had 68 million views in four days. It is also Netflix's largest premiere for a non-English series.

When the Korean survival thriller's last season debuted on June 27, it immediately shot to the top of Netflix's Global Top 10 list in each of the 93 countries where the service tracks rankings. This was unprecedented for any show in its first week of release. As evidence of its enormous appeal on a global scale, the series has amassed 368.4 million hours of viewing time to date.

More than 38,000 fans attended a victory parade in Seoul, which was one of Netflix's many marketing initiatives that contributed to Season 3's success. Notwithstanding conflicting reviews from critics, "Squid Game" has become a cultural phenomenon, and its popularity highlights the rising demand for non-English material globally.

This season might be the final one, but there is still a chance for spin-offs or sequels, according to creator Hwang Dong-hyuk, demonstrating the series' enduring influence on viewers worldwide.

"Squid Game," with its compelling plot and furious action, is pushing the envelope and creating new benchmarks in the streaming sector, revolutionising entertainment globally.

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