Hari Hara Veera Mallu's Makers Roll Out New Songs & Grand Pre-Release Events in Final 10-Day Countdown
With 10 days to go for its July 24 release, Pawan Kalyan's Hari Hara Veera Mallu campaign heats up: new songs, BTS making videos, and a grand Vizag event promise fiery hype
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With just ten days left until the theatrical release of Pawan Kalyan’s much-anticipated period drama Hari Hara Veera Mallu, the film’s team is unleashing a major promotional blitz to fuel fan excitement . Expect a wave of new song releases, behind-the-scenes videos, and a grand pre-release extravaganza, including a star-studded event in Vizag scheduled for July 20 ahead of the official premiere on July 24.
The makers promise a “pure power hysteria” campaign, with high-voltage content like a new power-packed song, making-of footage, and a high-profile gathering to maintain buzz right before release.
Promotional activities are backed by strong pre-sale figures—reportedly over $135K from overseas bookings—and the film has cleared the censor board with a U/A certificate and a runtime of 2 hrs 42 mins.
Set in the Mughal era, the film stars Pawan Kalyan as the legendary outlaw Veera Mallu, with Nidhhi Agerwal, Bobby Deol, Nargis Fakhri, and Nora Fatehi in pivotal roles. Music is composed by M. M. Keeravani, and the trailer drop has already triggered strong praise across platforms.
