Brazil Soccer Legends vs. Switzerland Soccer Legends — PUNKVISM Secures RWA Partnership at the Historic Lucerne Match
Among the high-profile guests in attendance was PUNKVISM, Korea’s pioneering Web3 project, led by CEO Hyunki Hwang and his core team.
On November 9, 2025 (Sunday, 18:00 local time), a landmark football match took place at Swissporarena in Lucerne, Switzerland, where the Brazil Soccer Legends Team faced off against the Swiss All-Star Legends Team.
The event featured global football icons and Ballon d’Or winners — Ronaldinho, known as “The Alien,” and Rivaldo, the “Left-Footed Magician” — leading the Brazil side, while Swiss legends Hakan Yakin and Valon Behrami headlined the Swiss All-Star lineup.
This nostalgic clash captivated football fans worldwide, celebrating the enduring spirit of legendary rivalry.
Among the high-profile guests in attendance was PUNKVISM, Korea’s pioneering Web3 project, led by CEO Hyunki Hwang and his core team.
The PUNKVISM delegation attended the match from the VIP section and also took part in the two-day pre-match gala and official reception, strengthening global ties with leaders from the sports and entertainment industries.
A particularly heartfelt moment occurred before kickoff, when CEO Hwang’s son and daughter walked hand-in-hand onto the pitch with Brazilian goalkeeper Helton.
This touching scene went beyond a ceremonial gesture — symbolizing the generational and cultural bridge that PUNKVISM is building through the expansion of real-world Web3 experiences.
Adding to the significance of the event, two RWA (Real-World Asset) investors were given the rare honor of joining the match as players — embodying Web3’s inclusive spirit through tangible, real-world participation.
Notably, PUNKVISM’s Chief Legal Officer (CLO), Jaemin Kim, played on the Swiss Legends side, stepping onto the pitch alongside Ronaldinho, Rivaldo, and other global icons.
Though brief, his moment on the field — exchanging passes and sharing smiles with football legends — drew enthusiastic cheers from thousands of fans.
This powerful image symbolized PUNKVISM’s evolution from a Web3 platform into a cultural brand that connects sports, art, and real-world experiences (RWA).
PUNKVISM successfully secured and facilitated RWA integration for part of the “Ronaldinho Soccer Show – Switzerland Edition,” earning recognition for bringing a real-world sports event into the Web3 ecosystem.
CEO Hyunki Hwang commented:
“The match between the Brazil and Switzerland Legend Teams was a symbolic moment where digital Web3 experiences expanded into the real world.
This event marks the first step — and a major milestone — in transforming global sports events like the Ronaldinho Soccer Show into RWA-based experiences.”
By participating in the Lucerne match, PUNKVISM effectively showcased the capabilities of its experiential RWA model, successfully connecting global sports, entertainment, and Web3 ecosystems.
The company plans to continue pioneering new ways to merge real-world assets with digital value through diverse collaborations across culture, sports, and technology.
