Siddhant is new brand face of Max Fashion

Max Fashion, a leading multinational fashion brand, has named actor and cultural trendsetter Siddhant Chaturvedi as its first-ever male brand ambassador.

The new campaign, “How New Is Your New?”, is fronteded by actor and cultural trendsetter Siddhant.

Known for his effortless style and ability to connect with a generation that values both individuality and cultural edge, Siddhant perfectly embodies the energy and edge that Max stands for.