3 Reasons Hosting Providers Should Implement a Website Builder
In today’s highly competitive web hosting industry, providers are seeking ways to improve customer satisfaction, reduce churn, and unlock new revenue streams. Simply offering hosting plans is no longer enough. Customers now expect all-in-one solutions, including tools to design and launch their websites quickly—without needing technical expertise.
For hosting companies, integrating a website builder is a smart move that adds value, strengthens brand positioning, while also having a noticeable effect on C0, Customer Retention, LTV, and other key metrics. Platforms such as Site.pro’s website builder, with its white label and revenue share programs, make it easy to expand services while boosting profitability.
Here are three key reasons hosting providers should adopt this strategy.
1. Strengthen Your Metrics with the Addition of Website Builders
Customer loyalty is one of the most critical success factors for hosting providers. Many users leave traditional hosting services for competitors that bundle easy website creation tools. By offering a website builder, you give clients a seamless experience under your brand, without redirecting them to third-party platforms.
The main reason why hosting companies are struggling with customer retention is that customers often buy domains, but don’t put them to use later. As a result, bought domains tend to stay unused, until the customer decides to cancel the payment for good. This problem solves itself with the addition of the website builder, be it a free or white label.
Site.pro’s white label website builder allows hosting companies to integrate a powerful, drag-and-drop solution directly into their service portfolio without needing to develop a product from scratch. White label solution offers unlimited number of free websites and servers, and 500 premium ones at the baseline.
This not only improves customer experience but also increases retention, as clients have everything they need—from hosting to website creation—within one ecosystem.
2. Unlock New Revenue Streams
A hosting plan provides recurring income, but the profit margins can be limited in competitive markets. By adding a website builder, providers can generate additional revenue through upsells like premium templates, ecommerce features, and advanced design tools, such as AI website builder.
A website builder can also provide a separate source of income, which is the case with the Revenue Share, an exclusive partner program created by Site.pro. Hosting providers gain a chance to install the plugin of a website builder on their hosting and billing panels for free. Every time a customer that created a website in the builder upgrades their plan from a free to a premium one, the hosting service earns a 50% commission.
With Site.pro’s revenue share program, hosting providers can grow recurring income without heavy investment. The more customers use the website builder, the more profitable the hosting provider becomes. This creates a scalable business model that directly aligns growth with customer success.
3. Meet Market Demand with Minimal Investment
The demand for no-code website builders continues to rise as small businesses, entrepreneurs, and freelancers seek simple yet professional solutions. Hosting providers that fail to offer these tools risk losing customers to all-in-one platforms that provide all the services for starting a business: domains, hosting, website building tools, etc.
Instead of investing years into developing proprietary software, hosting companies can implement Site.pro’s website builder quickly. The platform is feature-rich, easy to integrate, and fully customizable to reflect your brand identity. This enables providers to meet market demand efficiently, with minimal technical overhead and faster time to market.
Conclusion
For hosting providers, offering a website builder solution is no longer optional—it’s a necessity for staying competitive. By partnering with Site.pro’s white label website builder and revenue share programs, providers can:
Improve customer retention and loyalty
Generate sustainable new revenue streams
Deliver in-demand tools with minimal investment
Integrating a website builder positions your hosting business as a complete online solution provider, helping you attract and retain more clients while securing long-term growth.
